Course Details

Sport Marketing — BA F482-UX1

    CRN Course Dates Description Instructor Credits Notes Prerequisites
    36290 2019-01-14 to 2019-05-04 This course provides a decision-orientated overview of sport marketing management in sport organizations. This course is designed to acquaint students with comprehensive fundamental theories and issues in sport marketing, grounded within traditional marketing principles, and emphasizing unique application to the sport industry. Accordingly, the most basic objectives of the course are to provide you with a broad introduction to sport marketing concepts, the role of sport marketing in society, the role of sport marketing within organizations and the various factors that influence marketing decision-making. Joshua Lupinek 3.00 Prerequisites: BA F343, BA F281X; COJO F141X.

    ESTIMATE of Tuition & Fees

    300-400 Level:  $768.00
    Standard Fees:   $138.00
    Departmental or Other Fees:   VARIES

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